Age Differneces in Consumers' Search for Information :
Public Policy Implications
Catherine A. Cole & Siva K. Balasubramanian(JCR 1993. Vol. 20)
1973년 FDA의 라벨링 룰이 제정된 이후 소비자들이 더 쉽게 영양적인 정보를 얻도록 개정되었음에도 불구하고 문제해결능력에는 연령차이가 있다는 것은 노인 소비자가 이러한 정보를 잘
2. Conventional Wisdom And The Crisis
Why it is that Fiscal policy is back in fashion.
1. One argument suggests that as Monetary and credit policy reached its limit policymakers had no other choice but to rely on fiscal policy more heavily.
2. The other argument is that as the recession across countries was expected to last long, fiscal stimulus would have enough time to yield beneficial i
Solution and direction of policy [3/6]
Whether know that Jeju has highest degree of long life
76.1% people don’t know that Jeju is long life island
How to make long life brand?
Make long life village
Hold long life festival
Research and develop long life foods and goods
Make tourist attraction about long life
Advertise long life brand
Operate long life clinic
Make long life souven
The union's goal is job and a wage increase
The company's goal is the growth of the company.
So downsizing is the best because of reduction of appropriation.
they do not want to go to the worst position that a compromise could be persuaded to compromise
union and management have a shared interest in reach agreement as soon as possible
they successfully dealt with the problem
Ⅰ. Introducing case
①Economic problems,
Father has physical disability. He cannot work, so the family had no income. The family is very poor and life is very difficult.
②Health problems,
Father’s health is not good and Residential environment is also very poor.
③Educational issue,
Mother is Vietnamese, can not teach language to their children. and Cult
2) Non-price policy in US
① Labeling policy in US
The posting of nutrition information on menus and menu boards - is a policy that more states and localities are considering each year. Supporters of nutrition labeling at fast-food and chain restaurants, including the American Medical Association, want labeling that is easy to understand and that includes the total calories, fat, saturate
(1)-1. Drug pricing system and drug market characteristics
The drug repayment price in health insurance is determined by the Japanese ministry of labor welfare.
The labor welfare ministry periodically investigates market price of pro drug products in order to include the actual-trading price into the drug pricing method.
The insurance drug pricing system of Japan
Ⅰ. Discuss about the underlying implication of the case:
Q 1-1. Define 'ABC management' and explain briefly about the procedures and its str ategic implications.
The implication of the case
; 이 사례에서는 Binish라는 유능한 Gard의 재고자의 등장으로 새로운 경영방식의 적용, 즉 이 회사가 생산할 수 있는 품목들에 대해 모든 것에 동일한 관리
Ⅱ. General Information and Structure of Program Budget System
Government innovation is a global trend. The crux of the government innovation is said that the importance of fiscal reform that has emerged as an important issue than ever before. Effectiveness issue than ev, fiscal reform, transparency, equity and accountability should aim to improve.
Current central government agencies a